Why is it important to have a regularly updated blog?

Are you struggling for ideas of what to write for your blog? Regular blog / newsreel updates are an essential component for keeping your audiences engaged, ensuring your website has regular, relevant content and is a great asset as part of your[...]

Who chooses the music that plays in Restaurants?

Typically music that plays in restaurants is chosen by the brand owners or product marketing managers for the brand or hotel chain. The larger ones mostly work with curated music providers to choose playlists that are chosen to match the restaurant[...]

What is Inbound Marketing?

Inbound marketing is about creating valuable experiences that have a positive impact on people and your business. How do you do that? You attract prospects and customers to your website and blog through relevant and helpful content. Once they[...]

How valuable are Surveys and what are the best survey tools?

Surveys help you gather focused insights from masses of people, whether those people are customers, employees, or an entire market. When you ask a question or opinion of one person, it’s hard to trust them, right? Ask a large group, though, and the[...]

ISCE launch Voice Alarm Questionnaire 2019

The Institute of Sound & Communications Engineers has launched its inaugural global Voice Alarm Questionnaire for 2019. It is the ambition of ISCE to see the use of voice alarm standards written into building regulations, for building projects,[...]

Marketing should become habit

Think of it as a Marathon not a sprint...Regular marketing activities need to become a habit of your organisation if you are to stay at the top of your game. What do we mean by this? Well, it is much better for ‘marketing’ to become part of your[...]

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