One-to-one videos is one of the fastest growing trends right now for personalised, contextual sales and marketing emails. If you are not already doing it, it won't be long before your sales or marketing manager is asking you to explore the options and find out more.
Lots of tools already exist to make one-to-one videos, we're big fans of VidyardGo and use it almost every day, without exception, for creating explainer videos, talk-throughs and sales / marketing emails.
With the Hubspot Sales Hub Pro the ability to insert videos is now live within the templates and sequences tools, empowering you to easily share personal-feeling video content from the day-to-day tools you use inside HubSpot.
People love highly personal, authentic, and actionable video. HubSpot Video brings the impact of video to your entire business. With video features directly integrated into templates and sequences, it’s now easier than ever for your sales and customer service teams to leverage 1:1 video as a part of your process at scale.
When creating content in templates or sequences, simply click the HubSpot Video icon from the editor. You’ll be able to choose from past video content or record new content to embed into your message. And its as simple as that, just like this video here...
Here's a sample of what we mean;
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